Brand Identity & Launch
We create world-class brand identities that appeals, captivates and triggers momentum. Brand identities that articulate the brand story in it’s entirety. The brand identity reflects stakeholder vision, the brand positioning and resonates with the brand’s core values. Your brand architecture (the relationship between your company, brands, sub-brands) is planned out so it makes sense now and in the future, across media platforms, across usage patterns and resonates with existing and emerging technological landscapes. We develop a brand standards guide to make sure your brand language, tone and texture is consistent across all forms of communication – a key ingredient to building a strong brand.