According to recent surveys, Americans are reading less than ever — even while book sales are up. Prose Media’s John Hyslop parses these conflicting trends to offer clear, actionable advice for content marketers, drawing on experiences writing for major brands.
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Here’s why early morning routines are better for productivity and your mental health.
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Judges, teachers, and real estate agents wonder what AI means for their industry
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As FMCG brands brace for a tough year ahead, many will be rethinking their ads in a bid to retain market share. Cadbury says it won’t be mixing up its long-running advertising strategy, however.
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Here’s a dashboard of our suite of work within the auto industry landscape over the last 15 odd years.
The Volkswagen Treasure Hunt is conceptualised as an annual IP property for high intensity brand engagement, maximum brand recall and high decibel PR and social virality.
Welcome to a gathering of minds, all intent on raising the bar. To a happy confluence of Conversations, Cocktails and Connections. Intoxication of a different kind. Brand Bar!
Here’s a dashboard of our body of work in the health, wellness and beauty space. We always strive to give it the very best of nutrition, attention and tender loving care. The idea is to mean well and do better. Please click on the presentation below to know more
What’s the arsenal? The perennial question the adman faces. Read More