Time after time, CMOs are told to do more with less — tighter budgets, leaner staff, higher stakes with MarTech. That’s the harsh reality of a cost center with an attribution problem. Worse, marketing champions creativity while most everyone else is driven by dollars, making marketing an outlier at times.
Prototypes are being used to evaluate how the office can and should change.
Despite some skepticism, our recent insights show that Americans of all ages are ready to embrace the metaverse.
WIRED’s spiritual advice columnist on Jack Dorsey’s remorse for his role in creating a centralized internet and what it signals for the rest of us.
When David Vélez, MBA ’12, moved to Brazil in 2008 to open a regional office for a private equity fund, he didn’t expect one of his biggest challenges to be getting a bank account. The process took five months.
Netflix has been in the news lately and if you had to go by what the reports have been saying, you’d think they’ve led themselves astray and are headed for extinction. That’s ridiculous. Last year, I stated that Netflix could be the first subscription service to hit 1 billion users. And I still stand by that.
Why? Well, let’s not forget that this is Netflix we are talking about! Let’s recap. Read More
Over 39,000 submissions from across 7000+ participants, cutting across the region and beyond. 15 Categories including People, Automobile, Street, Food, Architecture, Astro, Fine Arts, Lifestyle and many more.The Kioxia ExceLENS Awards for Photography and Videography, Edition 2.0, conceptualised and Engineered by branding agency ISD Global.
Here’s a lowdown on the images and the talent behind them that took away the winner and runner up recognition. Read More
