If you send any type of email marketing, you should look into how AI can help you dramatically improve and streamline your work. Read More
Islam is the most widely practiced religion in Southeast Asia with more than 240 million Muslims residing in countries like Malaysia and Indonesia – part of the 1.6 billion globally. And Ramadan, the most sacred month in the Islamic calendar this year will begin on 24 April and conclude on 23 May. Read More
Ample research shows that leadership makes the greatest difference when the world around us is uncertain, and we are unsure about what lies ahead. We also know that the impact will be greatest when it comes not only from the apex but also from the middle ranks and front lines, writes Michael Useem in this opinion piece. Useem is faculty director of the Leadership Center and McNulty Leadership Program at the Wharton School of the University of Pennsylvania, and author of books on leadership during crisis. Read More
The COVID-19 lockdowns around the world are causing major economic impacts, but one key benefit that we have in modern society, that hasn’t been available in pandemics of the past, is the internet, and increased connectivity, which has enabled many businesses to continue operation despite not being able to open their physical stores. Read More
Creatives on pushing past blocks and making a long-standing idea a reality. Read More
An analysis of the recently released three WARC Rankings – Creative 100, Media 100 and Effective 100 – has identified nine common marketing themes used by highly successful brands. Read More
If, for Ryan Dichter, Week 1 of his coronavirus isolation was a time for dandling his infant daughter, Teddy, slouching around in sweatpants and waiting for the happy-hour start gun, it became clear to him, as the terms of our collective confinement wore on, that the time had come to shower up and tug on some hard pants. Read More
Yep, they look like they were made by something that doesn’t actually know what Apple, Google, or Uber is. Read More
With many feeling claustrophobic and anxious as the coronavirus lockdown continues throughout the globe, Havas New York chief creative officer Harry Bernstein – known as Harry Bee by many – has found reasons to be positive, highlighting how creativity can help lift people up. Read More
Just a few weeks ago, the changes we’ve seen companies make in the face of coronavirus would have seemed radical. When this is all over, can we go back? Read More