Influencer marketing is all the rage among marketers. There’s just one tiny problem.
It’s grossly underutilized. Read More
Setting up campaigns with Google AdWords can be a daunting task—but it doesn’t have to be.
Before you set up an account, you should know and understand your goals and how AdWords works, but even if you’re already using AdWords and want to get the most out of it, an infographic by WordStream can help. Read More
Every year, more and more imaginative advertising emerges from Australia and New Zealand, gaining accolades and solidifying the region’s place as a global creative hub. But what defines this inspiring work and sets it apart from the rest of the industry? Where do leading creatives turn for inspiration?
Ahead of the 2017 Clio Awards, past Clio jurors and winners from the region offer insider perspectives on how standout creative comes together and what it takes to impress the jurors—maybe even inspire a little envy. Read More
And not only that–PayPal says Pandora is actually benefiting from users who confuse the two logos.
When Pandora unveiled its new app icon logo last October, the company said that the change was meant, in part, to differentiate the brand even further from a jewelry company of the same name. But several media outlets and users on Twitter immediately pointed another striking similarity–between Pandora’s new sans serif logo and PayPal’s own double “P” icon, unveiled in 2014.
First of all, try to be human.
We’ve all been frustrated when talking to a computer. Maybe it can’t understand what you’re saying. Maybe it hears you, but doesn’t understand what you mean. Or maybe it’s just a tedious chat with a cloying personality with whom you’d never choose to associate in real life.
Do you want more social traffic to your blog posts?
Wondering how to tailor your blog post shares for each network?
Properly sharing your blog posts via your social media channels will help deliver a steady stream of visitors to your blog.
In this article, you’ll discover how to successfully cross-promote your blog posts on top social media platforms.
After “months of testing,” the analytics startup is now connecting the developers of your favorite Alexa skills with advertisers like ESPN, Progressive and Wendy’s.
It’s been said that nothing is certain save for death and taxes — but perhaps advertising belongs on the list, too. Case in point: news this morning that an analytics firm called VoiceLabs is now helping developers to add interactive “sponsored messages” from “tier one” names like Wendy’s or Progressive into Amazon Alexa’s voice skills. Read More
According to Google, the tool could generate 563 quadrillion faces.
Myriad individuals sport retailer’s clothes in push for inclusion
Gap is continuing to celebrate the diversity of the young people it wants to buy its clothes.
